Randy Morin points out this interesting video in which people are stopped on the street and asked “What is RSS?”
While this illustrates very clearly the fact that most do not know what RSS is, Randy points out that this doesn’t really matter.
Randy says that if you ask the very same people what TCP/IP is, “..you’ll get the same response. But they use it everyday. It’s the protocol of the Internet. Or for that matter, what is HTTP? It’s the protocol of the Web. The average person doesn’t need to know what RSS is, they only need to know what My Yahoo! is.”