Cell Press and Elsevier have launched a project called Article of the Future [link] that is an ongoing collaboration with the scientific community to redefine how the scientific article is presented online. The project’s goal is to take full advantage of online capabilities, allowing readers individualized entry points and routes through the content, while using the latest advances in visualization techniques. We have developed prototypes for two articles from Cell to demonstrate initial concepts and get feedback from the scientific community.
Craig Stoltz may be more impressed with these than I am, but he asks an interesting question:
WHY IN HOT SCREAMING HELL HAVE MAINSTREAM NEWS PUBLISHERS NOT DEVELOPED AN “ARTICLE OF THE FUTURE” BASED ON USE WEB CASES LIKE THIS OVER, OH, I DON’T KNOW, THE LAST 15 YEARS OR SO?