Does it say something that these .gov agencies have formal social media operations and policies?
Centers for Disease Control
CDC Social Media Tools Guidelines & Best Practices
Front page for social media at the CDC:
Health and Human Services
The HHS Center for New Media, Standards and Policies
Front page for HHS Center for New Media:
Brief “interview” from AdAge with Andrew P. Wilson, web manager for HHS:
Pblackshaw: So Andrew, does the Health and Human Services Department really have a social-media team?
AndrewPWilson: Yes. See http://tinyurl.com/accz97. The social-media outreach effort is being directed by the department’s new Social Media Center.
Pblackshaw: What does that mean — Social Media Center? Just you? A full team? A body of activity?
AndrewPWilson: People in the department have been working with social media for some time, e.g., http://tinyurl.com/bsrtt8 (and others). Now we’re starting broader initiatives.
Pblackshaw: But just you? What’s your role?
AndrewPWilson: It’s still evolving but much more than just me. To start, developing resources and expertise in the dept to help HHS understand and use new tools.